Sponsored products

Thanks to their professionalism and specific expertise, LifeGate journalists help clients – companies, organisations, associations and consortiums – to communicate their content and values linked to products, initiatives and events with tailor-made strategies.

Sponsored products

Thanks to their professionalism and specific expertise, LifeGate journalists help clients – companies, organisations, associations and consortiums – to communicate their content and values linked to products, initiatives and events with tailor-made strategies.

COMMUNITY

Incorporated products

We give you the opportunity to:
o sponsor articles in the two versions of the online magazine, Lifegate.it and Lifegate.com or sponsor a long, in-depth article, or a long-form story in the online magazine with lots of advertising spaces. Here is an example: https://osservatorio.lifegate.it/
o sponsor a digital magazine dedicated to the brands: a space on our information site where you can insert articles and multimedia content. Here is an example: https://www.lifegate.it/magazine/toyota
o Sponsor the home page of the LifeGate.it website or a single section, depending on your needs, providing our customers with the opportunity to be present with their banners.
o Purchase advertising spaces on LifeGate Radio.
o Sponsor radio programs or create specific formats.
o Sponsor one of the digital theme channels of LifeGate Radio.
o Brand one of the podcasts produced by the journalists from our editorial staff.
Boost the reception of content written by our editorial staff and sponsored by clients through a network of high circulation publishers.
o Be visible on other platforms linked to the world of sustainability, thanks to an editorial alliance for which LifeGate is the point of reference.

Native Projects

LifeGate’s strategy includes the possibility of collaborating on the design and writing of two native formats, completely dedicated to the brand, its circulation and its promotion.
o Long-form stories: perfect to communicate the brand’s values and make room for different elements, both native and advertising
This is a clear and complete probe in digital format created by the magazine’s journalists. It is storytelling in words, but also includes videos and images, to expand the communication possibilities. We study the best keywords to assure the content positioning. Being on multimedia, this format allows sponsorship and can be used to best showcase the products and services described, accompanied by a precise journalistic story.
o Content Hub (or magazine): dedicated, vertical and specific digital format
This is an online branded magazine dedicated to the client, with articles written by the journalists from the LifeGate editorial staff, where the information and values of the brand are best conveyed through a “data driven” model. The content in this custom, unique and exclusive space tells a story of value and gets across a message to readers through the use of a range of multimedia forms, such as video, text and images. This SEO-oriented magazine is crafted on the basis of the specific Search Engine Results Page (SERP) domination. The careful study of the best keywords assures long-term visibility of the contents.

Content providing

With their expertise in sustainable communication, LifeGate’s editorial team create tailor-made, vertical and descriptive content about an organisation’s products and initiatives, which are strategically and enduringly positioned thanks to the collaboration of the digital team.

Success Stories

Seeds&Chips is the heir to the success of Expo 2015.

How can you communicate the themes of sustainable agriculture and innovation in the food industry to a broad audience? With an all-encompassing communication strategy.

Lario Reti and respecting the environment

Using a photography competition to explain the commitment to environmentally-friendly water management was the winning strategy for Lario Reti Holding.